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In an expanded multi-year program, the GenWizard platform will help drive efficiencies at Unilever.
September 5, 2024
By: Rachel Klemovitch
Assistant Editor
Accenture has expanded its strategic partnership with Unilever to simplify its digital core and apply generative AI to drive efficiencies and improved business agility. As part of the multi-year program, Unilever will work with Accenture to establish the foundation on which to set a new industry standard in gen AI-powered productivity. This includes scaling use cases that have shown to be effective in delivering cost reductions and operational efficiencies across the business globally. Unilever will leverage Accenture’s GenWizard platform to accelerate its technology and digital product development. The gen AI platform has over 350 patents and ready-to-apply tools and frameworks that work together to provide a comprehensive solution for any technology business objective. Hein Schumacher CEO, Unilever, said, “We have already introduced 500 AI applications across Unilever, helping us to reach new levels of efficiency. But as AI matures and becomes increasingly intelligent and intuitive, we see so much more potential. Now, as part of our action plan to deliver faster growth, drive productivity, and dial up performance, we’re going deeper. With the help of Accenture’s world-class tools and capabilities, we will be able to analyze where and how AI can have the highest transformational impact and deliver the greatest returns.” Julie Sweet, chair and CEO, Accenture, commented, “This next exciting chapter in our decades-long collaboration with Unilever will raise the bar on how enterprises can scale gen AI to power productivity and value at speed. Accenture’s GenWizard platform will enable Unilever to create a full spectrum of targeted gen AI solutions across its business that can realize efficiencies and cost savings, uncover new ways of working and ultimately help drive competitive advantage.” This collaboration builds on Unilever’s previously announced effort to explore applications to scale gen AI across its business operations.
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